Hailuo is a draft-then-keeper two-pass, not a studio

Hailuo 2.3 Fast is 6s or 10s at 28 credits discounted. Hailuo 2.3 Standard is the same durations at 28 credits with audio false. MiniMax H3 is 2K, 5–15s, 26 credits. Draft on Fast; keep on H3 or Veo. The MiniMax app is not the rest of the catalog.

MiniMax's consumer app is how a lot of people run Hailuo. That sentence is a product boundary, not a compliment. The app is a surface for MiniMax's own short clips — a good surface for burning 6- and 10-second takes from a still. It is not captions, not a 2K grade, not always-on dialogue. Treating Hailuo as a studio is how a team that only needed cheap motion ends up with Hailuo plus a second membership for everything Fast cannot do.

Fast is the draft row

Hailuo 2.3 Fast is MiniMax Hailuo 2.3 image-to-video: one still in, a short cinematic clip out. Durations are 6s and 10s. The catalog list is 28 credits, discounted. Category is image-to-video only. The catalog does not flag native audio. You are buying a motion pass to see whether the still and the prompt work.

That is the whole compliment. A draft row is allowed to be good at misses. The mistake is inferring the rest of a pipeline from that.

Lock a still first. Fast will not discover the object; it moves whatever you uploaded. Prompt the camera, not a talking founder. A seven-second idea still buys the 10s step. Fit the beat to six, or commit to ten.

The door is image-to-video. Attach the frame. Pick Fast. Stop. Caption none of it. The misses are research.

Standard is not a studio either

Hailuo 2.3 Standard is the same two durations at 28 credits, 1080p, audio false. Categories include image-to-video and text-to-video. Silence is the contract. Quoted dialogue does not become a stem. If the mouth is the shot, you are on the wrong family.

Standard is a finish when the Fast look was already the post and you wanted more polish. It is not a new research pile, not 2K, not 15 seconds, not speech. Promoting every Fast miss onto Standard is how a cheap tier becomes an expensive one with the same 6s / 10s ceiling you already had.

Hailuo 2.3 Pro is a third stair — same 6s and 10s, 1080p, audio false, 49 credits — and it still is not a studio. The MiniMax app that wraps them does not grow captions or a talking row because the landing page says video.

A studio is the place you pick the model the job needs, caption and deliver without a side door, keep a credit pool that survives a bad week on one family, and fail over when Hailuo is the wrong row. The Hailuo app is Fast (and Standard, and Pro) with MiniMax's furniture around it.

Keep on H3 or Veo, same bill

The two-pass is a pick, not a membership. Draft on Fast. Pick one file. Re-render only that still-and-prompt on the job's real row:

• MiniMax H3 Text to Video when the keeper is a 2K plate you will grade. Durations 5s through 15s, 2K, 26 credits. The catalog does not flag native audio on this slug. Do not treat H3 as a talking-head generator because the plate is sharper. It is the grade row, not Fast with extra pixels.
• Veo 3.1 when the keeper has to talk. Native audio, 4 / 6 / 8 seconds, 4K tier, 40 credits. Laying TTS on a closed Hailuo mouth is a dubbing project you did not budget.

Do not open a second app for the promotion. Fast plus a new MiniMax month plus a Veo tab is how the two-pass dies. The side-by-side is Versely vs Hailuo: stay on Fast if Fast is already the finish; use Fast as pass one, then H3 or Veo, when it is not.

Sound and captions belong on the keeper only. Plan a score, an off-screen VO, or a talking row after picture lock. Burn captions on the ship file, not on the twelve takes you will delete. The AI video generator is the Versely version of "run the model." The rest of the app is why you do not live in the Hailuo launcher.

The MiniMax app is a launcher

You do not need to stop using Hailuo. You need to stop treating the MiniMax app as the building.

Bring Fast's job — cheap 6s and 10s motion off a still, discounted 28-credit sticker — and run it next to the rows the app cannot see. When the next shot is a 2K grade, a spoken line, or a 30-second hold, you change the row, not the vendor relationship with MiniMax.

That is the same pattern as every other single-vendor surface: Flow is how you run Veo; Kling's app is how you run Kling; Hailuo is how you run Hailuo 2.3. Each one is correct as a launcher and expensive as a home.

List the last ten clips you shipped. If eight were silent 6- or 10-second Hailuo clips, the MiniMax app is a tolerable house. If four needed a talking close-up, a 2K grade, or a 30-second hold, those four were forced through Fast or bounced through a second paid surface. Run Fast where it wins. Run H3 and Veo where they win. One bill is the point of not living in a vendor surface.

H3 sitting next to Hailuo inside MiniMax's own UI does not change the test. That is still MiniMax's roster. A studio is a roster you can leave.

FAQ

Can I finish on Fast if the Fast look is already the post?

Yes. Fast is a legitimate ship row for a silent 6s or 10s motion pass. Promote because you can name the job Fast cannot do — 2K grade, speech in frame — not because a new model shipped.

Does Hailuo 2.3 Fast generate speech if I put quotes in the prompt?

Do not count on it. Fast's catalog audio field is unset; Standard's is false. If we see the mouth, pick Veo 3.1. If we do not, score or TTS after lock. Do not lay a voice on a closed Fast face and ship it.

Why not stay in the Hailuo app and open other apps for the rest?

You can, until the keeper needs H3's 2K plate or Veo's mouth and the only move left is a second bill. Fast plus three other products is a studio assembled out of launchers. The two-pass only works when draft and keeper share a balance.

When is H3 the keeper instead of Veo?

H3 is the keeper when the plate will be graded at 2K and the duration is 5–15 seconds. Veo is the keeper when the line has to land in 4, 6, or 8 seconds with native audio. They are not two skins of Fast. Draft on Fast. Name the job. Then pick one.