Ad platforms have automated targeting, bidding and placement, so the only input an agency still controls is the creative — which turns the job from perfecting one hero ad into shipping enough genuinely different angles each week that the algorithm can find the winner itself.
A client shoot produces four assets a quarter and the account burns through them in a fortnight, so the agency spends the rest of the cycle re-cropping the same footage and calling it iteration while performance quietly decays.
Aspect ratio
9:16
Posting cadence
7x / week
Monthly credit budget
5580-33000 cr
Starter workflow
VEO 3.1 Fast I2V
What to film vs. what to generate
Film it yourself
- –A client product shot once, lit and framed for multiple crops
- –A founder answering the top three objections in a single sitting
- –Real customer footage collected from the client's own inbox
Generate with Versely
- –Ten hook variants of one winning ad, changed only in the first three seconds
- –A comparison ad against the category's generic alternative
- –A UGC-style review angle tested before a creator is booked
Workflows built for this
Real Versely recipes that fit performance marketing agencies — full scene-by-scene prompts, voiceover and reference images you can clone and swap in your own subject.
Primo Protein vs Other Brand
Pixar-style 3D comparison ad — the confident PRIMO PROTEIN pouch faces off against the tired old rival brand's tub across 11 talking clips: pasture vs dusty pantry, herb garden vs toxic lab, clean American lab vs grimy factory, chocolate-milkshake CTA vs "wet sand." ~40s vertical reel with native character voices.
11 scenes · 1:28 · 1100 credits · 9:16
UGC & ReviewsPlush Lipstick Influencer Review
Sara the influencer reviews the Plush Baby Pink Lipstick in 3 scenes: greeting, product review with features, and promo code CTA. Consistent voiceover narration throughout.
3 scenes · 0:24 · 186 credits · 9:16
Frequently asked questions
Which Versely workflow fits Performance Marketing Agencies best?+
"Primo Protein vs Other Brand" is a close match — it's built for 9:16 at 1100 credits on VEO 3.1 Fast I2V, and every prompt, voiceover line and reference image is editable before you render your own version.
What aspect ratio should Performance Marketing Agencies use for AI video?+
9:16 — vertical is the default for TikTok, Instagram Reels and YouTube Shorts, where most of this audience's watch time lives.
How often should Performance Marketing Agencies post AI-generated video?+
About 7x a week, roughly 30 posts a month. If every post were a full workflow render at the recommended workflows' real cost, that's about 5580-33000 credits a month — mixing in real footage or lighter one-tap templates brings that down.
How many creative variants should one account test at a time?+
Enough that the platform's own optimisation has something real to choose between — a handful of genuinely different angles beats twenty crops of one idea, because a re-crop reads to the system as the same creative.
Does generated creative belong in a client's ad account?+
Yes, provided the product and the claims are real. Generate the framing, the hook and the comparison; keep the product itself and any result claim on footage or copy the client can substantiate.
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Build it with
Make performance marketing agencies content inside Versely
The all-in-one AI studio for creators. 60+ models for video, image, voice, music and lipsync in a single app.