No filming:An AI avatar or clone yourself

    Publishing and performance

    Closed captions meaning

    Also called CC, Closed captioning, Sidecar captions.

    Closed captions are a separate subtitle track the player draws, which the viewer can switch off and which each platform styles itself.

    The opposite of burned-in captions is this file, not 'no captions.' A closed-caption track rides next to the picture as SubRip (.srt), WebVTT (.vtt) or a platform-native caption asset. The player composites it at playback. That is why a YouTube viewer can turn captions off, pick a language, and see a look YouTube chose rather than the one in your edit.

    Short-form almost never wants this. A muted autoplay feed will not enable a track the viewer never asked for, and the caption's type, colour and position are part of the cut, not a preference. Burn-in is the format those platforms actually play. Closed captions remain the right object for long-form YouTube, courses, broadcast deliverables, and any master you still expect to restyle or translate without re-rendering pixels.

    SDH is a flavour of closed captions, not a competing format: the same sidecar idea, with non-speech audio described. Forced narrative is the other sibling — only the lines a viewer in the original language still needs, burned or sidecared onto a foreign-language master. On Versely the generator burns captions into the MP4; sidecar conversion is a free-tool job when a client asks for a .srt or .vtt next to the file.

    In practice

    • Ship burn-in for Reels, TikTok, Shorts and ads; ship a sidecar for YouTube long-form and course players.
    • Do not upload an SRT and assume a Reel will show it. The feed will not.
    • If the client needs both, render the burned file and export the transcript as a sidecar rather than treating one as the other.

    The mistake to avoid

    Delivering a sidecar and calling the job captioned for short-form. A file the player can hide is not on screen in a muted feed.

    Where you will run into it

    Related terms

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