Durable Content Credentials: three layers
Manifest, invisible watermark and perceptual fingerprint survive different attacks and each fails somewhere. What your provenance claim actually proves.
9 min read
How Meta decides to show an AI Info label
Meta's AI Info label fires from four independent signals. Which ones you control, which you don't, and how a mostly-photographic image ends up labelled.
9 min read
TikTok Labels Uploads Carrying Content Credentials
TikTok watermarks uploads that arrive with C2PA credentials attached. That makes attaching provenance a labelling decision your toolchain is already making.
7 min read
Why C2PA manifests die on upload
A C2PA manifest is a hash over exact bytes, so re-encodes and screenshots kill it by design. How to find the hop in your pipeline where provenance is lost.
9 min read
Content Credentials on Design Files: What C2PA Records
A Content Credential is not a watermark — it is a signed manifest of assertions about origin and edits. What is actually inside one, and what survives editing.
7 min read
Content Credentials Through a Real Pipeline: Sign, Strip, Survive
A Content Credential is two different bindings doing two different jobs. Walk a file through trims, re-encodes and uploads and see which one actually survives.
8 min read
Invisible Watermarks: How SynthID Works and Where It Stops
SynthID, a platform AI label, and a signed manifest all get called watermarking. What SynthID embeds per modality, and what it cannot tell you.
8 min read
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