Business Video — page 2

    Page 2 of 3 of everything we’ve published on Business Video.

    Strategy

    Lead Magnets and Video-Gated Content

    A digital marketing guide to video lead magnets: what to gate, hard vs soft gates, production formats that convert, and how to judge lead quality over volume.

    8 min read
    Workflows

    Sales Enablement Videos With AI

    Sales enablement videos with AI: the asset library reps actually use, product demo video production, battlecards on video, and how to keep it all current.

    9 min read
    Workflows

    HR and Recruiting Videos With AI

    HR and recruiting videos with AI: job-ad formats, employer brand series, candidate nurture sequences, and the ethical lines recruiting teams should not cross.

    8 min read
    Guides

    Prompt Engineering for Business Video

    Prompt engineering for business video: the six-part prompt structure, model-specific quirks, negative instructions, and fixes for four common failures.

    8 min read
    Workflows

    Corporate Training Videos With AI

    Build corporate training videos with AI: module structure, avatar instructors, AI voiceover for narration, versioning policy changes, and LMS-ready output.

    8 min read
    Guides

    AI Avatars for Business Communication

    AI avatars for business communication: how to build a digital twin, write scripts that survive synthetic delivery, and roll out without internal backlash.

    8 min read
    Tools

    The Freelance Marketer's AI Toolkit

    A freelance marketer's AI toolkit built by job-to-be-done: what to use for video, images, voice, and publishing, plus what to skip and how to bill for it.

    7 min read
    Workflows

    Google Demand Gen Creative With AI

    Google Demand Gen creative with AI: building the full asset matrix — 1:1, 4:5 and 16:9 images plus video — from one concept, without ten separate shoots.

    8 min read